How Domino’s Has Adapted to Customers’ Needs

Domino started out as a simple game for kids, but it quickly became a favorite for adults too. The game involves a set of stacked squares, each marked with an arrangement of spots or “pips,” similar to the numbers on a die. One side of each domino has an identity, while the other is blank or identically patterned.

When a domino is dropped, the pips on the first side move across the surface of the tile and push the other side over. This creates a chain reaction that continues until all the dominoes have fallen. The process requires very little force, which makes it a great way to teach children about physics and momentum.

Hevesh, 20, is a domino artist who has grown her YouTube channel, Hevesh5, to 2 million subscribers. She builds mind-blowing domino setups for movies, TV shows, and events–including a Katy Perry album launch. Hevesh’s largest installations require dozens of thousands of dominoes and can take several nail-biting minutes to fall. She has even helped set a Guinness World Record for the most dominoes toppled in a circular arrangement.

To build her masterpieces, Hevesh creates a series of test versions. She films each section of the layout in slow motion, making precise corrections as needed. She then connects the sections together, starting with 3-D arrangements and moving on to flat arrangements and lines of dominoes that link all the sections. Hevesh has created entire domino cities for filming and has even used her artwork to promote an upcoming movie release.

When you consider the many ways Domino has been adapted over the years, it’s no surprise that the company is a multi-billion-dollar business. Its core values include a commitment to innovation1. That’s why they’re so focused on identifying new opportunities and threats, including the increased availability of 3rd party delivery services, and introducing specialty pizza flavors at a time when consumers want more options for ordering pizza.

Domino’s CEO David Brandon and executive chairman Anthony Doyle understand the importance of listening to employees. They have implemented a number of changes to the organization that emphasize the importance of employee feedback, including a relaxed dress code and revamped leadership training programs. In addition, the pair have taken to the streets to speak directly to customers.

When a Domino employee isn’t happy with the company, it can impact not only that individual’s work performance but also the productivity of the whole team. This is why the company emphasizes open communication and encourages every employee to voice their concerns. By fostering a culture of transparency and collaboration, the company is able to maintain a high level of customer satisfaction and increase profits. As a result of these initiatives, Domino is able to stay competitive in the fast-food industry and thrive in the face of change. Their dedication to ongoing innovation is an example for other businesses to follow.