Domino is a small rectangular block, normally twice as long as it is wide, that features a line in the middle to visually separate it into two squares. Each end is either blank or marked with a number of spots that look like those on dice (called “pips”). Dominoes are used for many games, similar to playing cards or dice, and they can also be stacked vertically to form structures such as towers. The most popular domino set contains 28 tiles; larger sets exist for players who wish to play longer games.
The term Domino may be applied to a person, organization, or event that initiates a chain reaction or pattern of behavior that affects others. The effect may be a positive or negative influence, depending on how the individual chooses to respond to the initial trigger. A common example is when a person makes a choice that leads to one good result, which then causes that person to make another good decision. This process is called the Domino Effect, and it can be seen in movies and television shows where characters take turns making decisions that lead to cascades of consequences.
In business, the Domino Effect can be a powerful strategy for success. For example, if a company focuses on one project that has the potential to move other projects forward, it can quickly create momentum that helps propel the entire organization. One well-known example of this is when steel producer Bethlehem Steel was bought by rival company United States Steel in the late 1950s. This was the catalyst for an incredible growth period for Bethlehem, which saw the company rise to become the largest steel producer in the world.
The Domino Effect can also be observed on a smaller scale, such as when someone begins a new habit that leads to a series of other healthy habits. For example, when Jennifer Dukes Lee decided to start making her bed each day, it was the first step toward a more organized home. As a result, she began to believe that she was the type of person who maintains a clean and organized home, which led her to start instituting other positive behaviors.
In 2009, Domino’s Pizza launched a campaign that was notable for its unflinching honesty and self-deprecating humor. The campaign featured Domino’s leaders and employees reading scathing customer reviews of their pizza, which was meant to promote a culture of transparency and accountability.
In addition to its traditional wood and plastic versions, Domino’s has developed an innovative technology that allows customers to order pizza by texting or using devices such as the Amazon Echo. Moreover, Domino’s has an extensive research and development department that works to find new ways for people to interact with the brand and its products. The company’s success has also helped to create a variety of unique marketing campaigns, including a colorful and cool-looking Domino’s delivery car that looks a lot like a Batmobile.